Shoppers went straight from the dinner table to knocking down retailer doors. Some retailers opened up as early as 8pm Thanksgiving night, jump starting holiday shopping on black Friday.
And just a couple hours into the holiday shopping season, the hunt for bargains in becoming a contact sport, CNN's Zain Asher reports.
Many people took advantage of some retailers opening their doors on Thanksgiving night, while some even forgot the holiday dinner!
Check out video above.
A convenient alternative to the mayhem? Cyber Monday. This coming Monday, retailers are set to offer steep discounts online so you can avoid crushing crowds.